Remember my post about creating an illusion? Here is another article about creating illusions in photography, found on Bitter Sweet Blog. Her solution to creating steam is hilarious.
Click here to go right to the article.
March 30, 2012
March 19, 2012
Here's another example that also incorporates the idea of "hide the (unintentional) clutter".
For the line of dish soap covers, I wanted to create a scene of tranquility. A scene that says, "By buying these prairie dress washcloths, your kitchen will be transformed into a magical place where doing the dishes downright rocks."
All the dirty dishes I had to move to get a clean (no pun intended) shot, not to mention all of our counter debris. By purposely excluding that from the shot, I made sure the customer's focus would only be on the product and how they could use it in their own home.
(By the way, if you look closely, you may even see the dividing line of where I cleaned the sink and counter.)
Here's the last example, which incorporates intentional clutter, creating an illusion, and maintaining a theme.
For the line of sewing products, I wanted to create a theme which was, "Look how bright and beautiful and clean your sewing workspace can be! To get this space, all you need to do is buy this scissors case!"
Again, illusion. I don't actually know anybody whose workspace is that neat. Here's mine when I'm sewing:
However, does anything in that photo appeal to the buyer in you? Probably not. And that's why we create an illusion.
Here are some wonderful examples of creating illusions and establishing themes on Etsy:
Gray Donkey Toy Rattle by MiracleFromThreads
Forget the baby! With such a whimsical layout, wouldn't you want to play with this?!
Vintage Monogram Passport Wedding Invitation by BeyondDesign
Since this wedding invitation is both travel- and vintage-themed, the seller maintained the theme by incorporating vintage travel items.
So, if you're confused about how to create a theme, answer these questions:
- Who (or what) will use the product? A baby? An overworked mother? A dog?
- How do they (it) use it?
- How should they feel while using it? Pensive? Tranquil? Excited?
- Can you photograph it being used?
- Better yet, is there a way to create the illusion of it being used, while controlling your environment?
- Finally, how can you tie all of these ideas into one beautiful picture?
And lastly, here are some ideas for creating an illusion:
- Have a beach-themed item, but no beach within 500 miles? Find a sandy volleyball court or playground.
- Have an item that is designed to be used on animals...but you're allergic? Find a realistic-looking stuffed animal to use (but for the love of Rob Kalin, make sure the viewer can't tell it's a stuffed animal...stay tuned for that upcoming article)
- Have an item to be used at a wedding? Buy a $30 dress from a thrift store and stage a mock wedding, using close-up shots. Better yet, you may even have a friend who would love to relive her wedding by posing in her dress.
March 15, 2012
Notes from the Future:
I assumed everyone else wakes up and spends the first three hours of their day reading frustrating articles, like I do. Keene suggested I add some reading material (as well as references), just in case you don't. Also, there are some more articles thrown in, just to make you as pissed about the issue as I am. So we can be grumpy together every morning.
Women: even if you hate abortions, even if you think birth control is for sluts, you should be scared about where all of these potential laws are headed. Just because the laws don't affect you yet, don't get too comfortable thinking it'll stay that way.
Kansas to Pregnant Women: "A Little Lie from Your Doctor Won't Hurt You"
Law Will Allow Employers to Fire Women for Using Whore Pills
Arizona Birth Control Bill Penalizes Women For Using Contraception For Non-Medical Reasons
Chuck Winder, Idaho Lawmaker, Suggests Women Use Rape As Excuse For Abortions
Santorum: Single Moms Are "Breeding More Criminals"
Texas Loses Entire Women's Health Program Over Planned Parenthood Law
Georgia lawmaker compares women to cows and pigs
Abstinence-Only Sex Education Bill In Utah Prohibits Teaching Contraception
Tom Corbett, Pennsylvania Governor, On Ultrasound Mandate: Just 'Close Your Eyes'
Rick Santorum To Single Mothers: Government Paternity Tests Or No Welfare
Editorial: Drug testing welfare applicants nets little
Religious groups may get more say in birth control mandate